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Eyra Studios

A brand and booking website for a new two-studio pilates business

WordPressWeb DesignOnline BookingBrand LaunchMulti-LocationCare Plan
The Eyra Studios website

2

Studios launched on the same day

Day one

Classes bookable from opening

0

Online presence before we started

About

A new Pilates brand, opening two studios on the same day.

Eyra Studios is a reformer Pilates brand founded by three women with a shared vision: studios that feel as good as they look, with classes built around connection, confidence and results. They opened with two studios at once, in Shipley and Wakefield.

Eyra came to us on a recommendation, with no website at all and an opening date already set. Classes needed to be easy to find and book before the doors opened.

One brand, with a website for each studio
Class booking live on both sites from the day the doors opened
Timetables, memberships and gift cards for each studio
Room to add a new studio without starting again

Challenge

Two studios, one brand, and bookings needed from day one.

Each studio has its own timetable, prices, memberships and gift cards, but both needed to look and feel like Eyra. Class booking through BSport, Eyra’s booking system, had to work from the first day, with no time for a soft launch.

Eyra also had plans to grow. Whatever we built had to make a third or fourth studio easy to add later.

Solution

One brand, a website for each studio, and room for more.

We built Eyra a family of websites under one roof. A simple front page lets visitors choose their studio, and each studio then has its own site with its own timetable, pricing, memberships, gift cards, contact details and Instagram feed.

Both sites share the same design, so any change to the brand updates everywhere at once. Class booking is built into each studio’s pages, so booking feels part of the website rather than a trip somewhere else. When Eyra opens its next studio, we add it to the family without starting again.

Outcome

Both studios taking bookings on the day they opened.

Eyra launched on time, with both studio sites live and classes bookable from the first day. Each studio runs its own timetable and memberships, while the brand looks the same wherever a customer lands.

Eyra is on a Pixelish care plan. We host, maintain and keep developing both sites, and the next studio is ready to add whenever it comes.

What the client said:

Eyra are still in their first year of trading. We’ll update this page with a testimonial as the relationship develops.

Opening something new?

If you’re launching a business or a new location, we can help. We’ll build a website that’s ready to take bookings from the day you open, then keep it working for you. No pressure, no obligation, and no salesperson. You’ll hear back from James.
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