U and I Renewables

Website redesign, local SEO strategy, and 200+ location pages for a Yorkshire-based renewable energy installer.
Client
U&I Renewables
services
DesignDevelopmentHostingMaintenanceSEO

200+

location pages built

7

services covered

100%

mobile responsive
— about the client

About the Client

U&I Renewables are a renewable energy installer based in Yorkshire, offering a full range of services including air source heat pumps, solar PV, solar thermal, solar battery storage, hot water cylinders, gas boilers, and ongoing servicing. They also help customers access government grants of up to £7,500 toward heat pump installations.

— Understanding the problem

An outdated site that wasn't pulling its weight

U&I had an existing WordPress site, but it wasn’t generating the enquiries their services deserved. The design was dated, the user journey was unclear, and the site had no local SEO strategy in place. For a company covering the whole of Yorkshire across multiple service areas, they were practically invisible in local search results.

— What we built

A conversion-focused rebuild with serious local reach

We stripped it back and rebuilt from scratch using WordPress and Breakdance. The focus was simple: make it easy for customers to find U&I for the service they need, in the area they’re in, and get in touch.

Key deliverables:

  • Clean, modern design that positions U&I as a credible, professional installer
  • Dedicated service pages for each of their seven core offerings
  • Over 200 location pages covering every service across Yorkshire — each tailored for local search
  • Quote request and enquiry forms designed to convert visitors into leads
  • WooCommerce integration for product sales
  • Ongoing hosting and maintenance

01

Audit existing site and identify what wasn't working

02

Design a clean, service-led layout with clear calls to action

03

Build out dedicated pages for each service with consistent structure

04

Generate 200+ location-specific pages covering all services across Yorkshire

05

Launch, monitor, and continue expanding coverage
— The impact

A steady stream of real enquiries

200+

Location pages live

Every service covered across the whole of Yorkshire, each tailored for local search.

7

Service areas covered

Air source heat pumps, solar PV, solar thermal, battery storage, hot water cylinders, gas boilers, and servicing.

Steady

Enquiry generation

The site now generates a consistent stream of enquiries from customers actively searching for renewable energy services in their area.
— Long term partnership

What's Next

We continue to host, maintain, and expand the site as U&I’s services and coverage grow. The groundwork is in place — now it’s about building on it.

Need a website that generates real enquiries?

Let's talk about what we can build for your business.

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hello@pixelish.co.uk +44 (0) 1302 315 156
4 Cavendish Court, Doncaster, DN1 2DJ